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Extinguish the Flame

Mini-Ductor Venom: A Real Sales Opportunity for Resellers

Alicia Hawkins - Wednesday, June 28, 2017

Mini-Ductor Venom: A Real Sales Opportunity for Resellers

The innovative new Mini-Ductor® Venom™ induction heating tool is a successor to the market-leading Mini-Ductor Induction Heating Series.

Venom includes:

  • An angled, lightweight ergonomic design
  • Convenient Coil Twist Lock™ (no thumb screws)
  • An LED usage indicator
  • Fault override delay
  • Thermal cooling enhancements

All of the above makes Venom the most effective and efficient induction heating tool on the market.

Venom's launch will lead to inquiries from your customers and prospects, so here are the top tips for branch managers and counter staff to sell the portable induction heater effectively.

Mechanics Increase Profitability

The new Mini-Ductor Venom uses flameless Invisible Heat® to remove old, rusted or corroded parts, including lug nuts, graphics, inline connectors, O2 sensors, seatbelt bolts, steering bolts, corroded exhaust, and more – safely, speedily and with control.

There's no more need to use a potentially dangerous torch or open flame to remove parts. This method is unreliable, time-consuming and can damage the area around the part. And if oxy-acetylene use is reduced or removed, insurance premiums can also fall.

Demo Conversions Are 8/10

Learning how to demonstrate the technology is vital. We encourage you to invest time and effort into selling Venom. You should always show both new and used coils to customers so they know what to look out for and ensure that the customer is aware of when and why to replace the coils.

Marketing Support & Product Awareness

Induction Innovations extensively advertises and produces application guides and editorial in automotive aftermarket magazines and online. These guides are available as videos and provide much step-by-step advice, marketing literature, point of sale, images and promotional giveaways to support your sales team.

Key Questions to Ask Mechanics

  • Have you ever caused damage with a torch?
  • Does removing parts take up a lot of time?
  • Would a new solution make your life easier?
  • Do you regularly have to replace parts that you could have kept?
  • Do you need to improve safety in your shop?

Key Questions to Ask Yourself

  • How often do you follow up with customers about purchasing additional coils/attachments?
  • What applications do you hear about most frequently?
  • Which applications have been the most unique or inventive? (get customers thinking and talking about more than just rusty nuts and bolts)
  • Do you demonstrate the tools? Could you use a demo kit and further training?

Contact us to learn more about the Mini-Ductor Venom portable induction heater


Induction Innovastions, Inc.

U.S. patents: 6670590 and 6563096 apply to all products; D707,804 and D728,086 apply to handheld, inline induction heaters; patent pending for the Mini-Ductor 12V (MD-500)
European Patent Office (EPO): patent 002076372-0001 applies to all handheld, inline induction heaters; patent pending for the Mini-Ductor 220V (MD-800) and Mini-Ductor 12V (MD-500)
Australia patent: 343968 applies to all handheld, inline induction heaters